Welcome to RFA

We’re an independent agency that delivers creative branding and marketing campaigns to healthcare clients. We have the brightest minds, from switched-on marketeers and digital strategists, to award-winning medical writers, copywriters, and art directors. All the talent and expertise you need to give your brand a commercial edge.

Strategy

Over 20 years’ experience in healthcare means we know the competitive landscape and how to use key insights to your advantage. Our account managers are experts at understanding your needs and delivering integrated marketing projects on brief, on time and on budget.

Digital

Our developers and coders live and breathe digital. They are experts in using a variety of platforms, tailoring digital innovation to your projects for maximum impact.

Creative

Our writers, designers and art directors are bursting with ideas and energy – ready to craft a compelling campaign that will resonate with your markets and take your brand to the next level.

Health

Our medical writers already know your therapeutic area inside out. They can craft narratives using heavy science, and leverage key data to influence behaviour and effect change.

Proud to be Veeva certified

As a Veeva-certified content partner for over 10 years, we collaborate with a variety of clients in their content development and management processes. With RFA, you can be sure that we can hit the ground running.

Client testimonials

  • Seamless project management

    I have worked with RFA for 7 years and would highly recommend them as an agency partner for Veeva. Their digital expertise and project management are second to none.

    Terry - Digital Strategy & Services lead, Gilead

  • Part of the brand team

    Thank you to the RFA team for delivering an outstanding integrated campaign. We appreciate your hard work and dedication and very much think of you as part of the brand team.

    Ravi - Global Marketing Manager, GSK

  • RFA is always raising the bar

    Thanks to the RFA team for a fantastic asset that has again set a new benchmark. The response has been phenomenal. Thank you for the late nights, attention to detail and your endless flexibility. You guys surpass yourselves every year!

    Nic - Global Marketing Director, GSK

Our expertise

  • Integrated campaigns

    • Concept development
    • e-Detail Aids
    • Emails across multiple platforms
    • HCP engagement dashboards
    • Launch materials
    • Tailored websites
  • Ventolin Hands

    Multi-channel materials

    • Veeva emails
    • Leave pieces
    • Videos
    • Expert panels
    • Websites (custom & CMS)
    • Interactive emails
    • Educational presentations
    • Webinars
    • Conference booths
  • Campaign branding

    • Market research
    • Original imagery
    • Logo development
    • Narrative & message building
    • Global to local
    • Digital persona development
    • UX & CX
    • Brand videos
  • Disease Awareness

    • Creative campaigns
    • Patient videos
    • Gamification
    • Social media
    • Patient materials
    • Websites (custom & CMS)
    • Apps
    • Influencer panels